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Author Archives: Anand
Challenge of SEO for single region of a multi-region website
TweetThe case discussed in this article illustrates what could happen when a local (region or subsidiary in a country) of a multi-national company (MNC) feels under-served by its parent’s internet marketing campaign when it sees that local website is ranked … Continue reading
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Tagged geotargeting, global websites, International SEO, multi-region, multi-regional websites, seo
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SEO for Google Search Plus Your World
TweetAfter the success of Search Plus Your World , Google would surely fine-tune its algorithms to introduce weighted social search signals into Google’s public web search results. Google organic search was about finding the relevant results for anybody. Google Search … Continue reading
Google Search Plus Your World explained
TweetGoogle’s search results have been influenced by social signals to a limited extent for years . To give a brief history, Google launched Social Search in October 2009 : Google builds a social circle of your friends using the connections … Continue reading
Are you impacted by the new Google search algorithm update for freshness of content
TweetGoogle completed its Caffeine web indexing system in 2010, which allows crawling and indexing the web for fresh content quickly on an enormous scale. Drawing upon the Caffeine infrastructure, Google has made what it calls a significant improvement to search … Continue reading
Bing brings Facebook Effect to organic search
TweetOn December 15, 2010 Bing had announced major updates to Bing search, centered around richer Facebook integration and visually organized experience.Prior to this, the ranking of your website on SERP in Bing was not significantly impacted by your presence on … Continue reading
Does Yahoo Search Direct match up to Google Instant?
TweetOn 23 March, Yahoo announced launch of Search Direct. As you begin to type search term in search box, completed search terms will appear in a drop down box, and you will see the most relevant or top search results … Continue reading
The importance of being social online for businesses
TweetBing made a splash with integration of search results with Facebook ‘liked by’ friends links. Bing holds currently only 12% to 15% of search market, so as a business you might dismiss social networking only for nerds and restless young. … Continue reading
Updates for SEO in 2011
TweetThere have two developments in Google search which have bearing for SEO in 2011 : first is improved spam detection and the second is PageRank changes. Battling Content Spam On 21 January 2011, Google announced a redesigned document-level classifier to … Continue reading
Bing Battles Google with visual appeal and Facebook updates
TweetOn December 15, 2010 Bing announced major updates to Bing search, centered around richer Facebook integration and visually organized experience. For an SEO company, the feature of most interest is how your company’s Facebook presence influences SERP. When the partnership … Continue reading
