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Business blogging is critical for your business. Maintaining a blog on your company’s website with regular posts on industry news, insights, and useful content has many benefits. This infographic on blogging statistics will motivate you to get blogging.

Benefits of blogging

• It helps drive new traffic to your website. Every time you write a blog post, it’s one more opportunity for you to show up in search engines and drive traffic to your website in organic search.Blogging also helps you get discovered via social media.
• It helps convert that traffic into leads. Just add a lead-generating call-to-action to every blog post.
• It helps establish authority. The best business blogs answer common questions their customers have. If you’re consistently creating content that’s helpful for your target customer, it’ll help establish you as an authority in your niche.

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Business blogging Statistics to Help Shape Your Strategy

Business blogging Statistics to Help Shape Your Strategy

Sources :
http://www.huffingtonpost.com/danny-wong/the-why-12-distinct-goals_b_5651566.html
http://www.business2community.com/blogging/10-unbelievable-statistics-sell-boss-business-blogging-0903221
www.pamorama.net/2013/03/14/blogs-influence-consumer-spending-more-than-social-networks/
techclient.com/blogging-statistics/
socialmediaexaminer.com/report/
jeffbullas.com/2012/05/28/6-powerful-reasons-why-you-should-include-images-in-your-marketing-infographic/

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Anand Rao

Anand Rao is the founder of Ananya SEO Services (http://www.ananya-seo-services.com ), a Search engine Optimization Agency offering both website development, SEO and PPC management.He is an MBA from Indian Institute of management, Ahmedabad, and has 20 years of marketing experience in IT services companies. His area of expertise is internet marketing, software projects outsourcing.Anand is deeply interested in writing. His book, "The Healer of Minds", a biography of a psychiatrist was published as part of Wonderful Mind Volume II. He sporadically writes short stories, one of which was published in Mirror magazine (India).He trained in Bharatnatyam (Indian classical dance) and has given performances. He loves cooking, photography, yoga and travel