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Integrated Digital Marketing for SMEs

Small and Medium Business Enterprises do not have the bandwidth or resources to do full fledged Digital Marketing. They manage to maintain a website and have a token presence in social networking platforms like Facebook and Twitter. As a business owner or Chief Marketing Officer, you know the importance of and profit potential of marketing your business through Search Engine Optimization (SEO), Social Media Marketing, and Search Engine Marketing (paid Ads). The big digital agencies Read more…

By seoguru, ago
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Business blogging Statistics to Help Shape Your Strategy in 2016

Business blogging is critical for your business. Maintaining a blog on your company’s website with regular posts on industry news, insights, and useful content has many benefits. This infographic on blogging statistics will motivate you to get blogging. Benefits of blogging • It helps drive new traffic to your website. Every time you write a blog post, it’s one more opportunity for you to show up in search engines and drive traffic to your website Read more…

By seoguru, ago
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Ananya retained by Maya Organic and Ranked 64th in India

Ananya has been ranked #209 globally and #64 in India by 10seos.com. You can see our profile here https://www.10seos.com/company/ananya-seo-services/11189 Ananya is proud to have been retained by Maya Organic for Digital Marketing. Maya Organic Support Services is a Non Profit Company. Currently Maya Organic is working with the artisan community in Channapatna – a small town near the city of Bangalore in India. In addition to supporting existing artisans with contemporary design/product development support and Read more…

By seoguru, ago
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Why Organic Search is better than Paid Search Ads

Have you invested in SEO strategically? Today the choices in digital marketing for a CEO / Marketing VP are many. You can use Google Adwords or Bing Ads for search ads. You can use paid promotion in  Twitter, Facebook, LinkedIn, Instagram and Pinterest.  No longer are you totally dependent on Google rankings. Thank God. Can you neglect organic search? Should you stop investing in SEO? There are several reasons why SEO is still the king. Read more…

By seoguru, ago
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Synergize your Link Building and Content Marketing

Webmasters and SEOs have been in despair ever since Google unleashed a series of algorithms link Penguin and manual penalties to fight against what it deems spamming the search results.  All the easy methods of link building are dead. Google has consistently maintained it wants to show the most relevant results to the user, not pages which have thin content and are ranked on top because of link building designed to game the search results. Read more…

By seoguru, ago
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Facebook has killed Page as a marketing tool

Facebook used to be the focus of social media marketers. Companies spent money to acquire fans for the Facebook Page. Now the dream run is over. From the beginning  of 2014 businesses noticed the organic reach of their posts had fallen to single digits. The criticism started mounting, forcing Facebook to admit on 5 June 2014 that it had tweaked its news feed algorithm to show best posts and remove spam.  It pointed out that Read more…

By seoguru, ago
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How to Respond to Negative SEO Extortion Email

No, this is not a joke. Mass negative SEO extortion emails being sent to website owners, webmasters have been reported recently. The emails claim that the sender will destroy the site’s ranking in Google and other search engines if the website owner does not pay up $1,500 to the diabolical SEO Google’s stance on negative SEO has changed from the earlier “almost nothing a competitor can do to harm your ranking or have your site removed from our index,” to now admitting that “Google works hard to prevent other webmasters from being able to harm your ranking or have your site removed from our index.” This implies that negative SEO can indeed wreck havoc on its victim. Internet Blogs best Internet blogs (more…)

By seoguru, ago
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How to design your Homepage for 2014 and beyond

It was always a big challenge of what to feature on your website homepage, what keywords to target, should it have links to all important pages, and what about latest blog posts, and so on. The traditional approach has to been to target homepage for most important keywords, and feature all the services or products you offer. You tended to put lots of content about your company and all the innovative, unique things you offer. Read more…

By seoguru, ago
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How to Choose the Right SEO Company

SEO, or search engine optimization should be the most important component of your internet marketing strategy. While email marketing and internet advertising (Pay-per-click) can usually be handled in-house, SEO can be technical and is best outsourced to a SEO services company. Unsolicited emails and PPC Ads are ‘interruption marketing’ : you are interrupting your prospects attention with an unsolicited message. Such ads or messages can be annoying and tend to be ignored. In contrast, SEO Read more…

By seoguru, ago
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Challenge of SEO for single region of a multi-region website

The case discussed in this article illustrates what could happen when a local (region or subsidiary in a country) of a multi-national company (MNC) feels under-served by its parent’s internet marketing campaign when it sees that  local website is ranked poorly in organic search. A multi-regional website is one that targets users in various regions (generally different countries). Implementing websites for multiple regions (usually countries) presents several challenges from SEO perspective, chief being duplicate content Read more…

By seoguru, ago